Major car manufacturers are competing to be the first one that release self driving vehicle into the market. Aligned with this goal, General Motors (GM) announced that it plans to buy over Cruise Automation to help them develop the self driving car technology.
Cruise Automation is a start-up based in San Francisco which has the expertise to transform regular vehicles into autonomous vehicles by using their own sensor technology. The company will remain operationally independent after the bought over, however, GM’s President, Dan Ammann, expected that the technology from the company will be integrated into GM’s vehicles as soon as possible.
Cruise Automation has developed products for semi-autonomous conversion systems since 2013. However, the company has moved to build a complete autonomous technology since last year. Currently it is looking for ways to grow itself and that is where GM comes in.
Earlier this year, GM has formed a partnership with Lyft, a rideshare service, which valued at $500 million to fund the research on building a connected network for self driving cars. On top of that GM has also formed its own internal autonomous vehicle development team. All these are seen as the company’s effort towards developing its own autonomous vehicle.
Apparently GM is not the only automaker which is doing partnership in developing autonomous technology. Ford was reported to have been partnered with Velodyne LiDAR, a robotics company, to develop their own self driving vehicles. Some automakers such as Tesla or Uber prefer to make their own autonomous technology.