Based on 2013 National Survey on Drug Use and Health, it is found out that approximately 9.9 million people with age 12 and older caught driving under the influence of drugs such as cannabis, cocaine, heroin and MDMA or also known as Molly. Additionally, NHTSA (National Highway Traffic Safety Administration) estimated about 18% of all motor vehicle drivers’ death is caused by drugs apart from alcohol.
With all the statistics, Ford feels that it is necessary to address this issue and that is why the automaker is working together with scientists at the Meyer-Hentschel Institute in Germany to create something which is called Drug Driving Suit. The purpose of creating the suit is to educate the novice drivers of the danger of driving after consuming drugs.
The suit consists of special goggles which create tunnel visions, headphones which play random and distracting sounds, device which generates hand-tremors as well as adding weights that throw off balance. It is basically trying to recreate the sensation of taking drugs for the driver who does not take the drug in the first place. The result is that even for a professional driver, when wearing this suit; he or she finds it difficult to drive a car at slow speed, let alone handling simple task such as catching a large ball.
The Drug Driving Suit will be implemented into Ford’s “Ford Driving Skills for Life” program offered around the world.