There will be a big change on the driving history of automobiles. Automakers and technology companies are competing with each other to come up with the most innovative product which combines the leisure of driving with technology and data will be the centre of it.
Ford CEO, Mark Fields said that they were at an inflection point in the auto industry and they were thinking of themselves as a mobility company and an auto company. Fields said this in 2015 New York Auto Show where he held a talk with a small group of reporters in which he elaborated a brave new future for the car maker.
There are a lot of changes happening in the automobile industry. A few years ago, the only way that we can know about what is happening in our surrounding while on the road is by listening to radio. Nowadays, the automakers are developing vehicles which are able to share information to other vehicles while on the road. For example, if a car passed by an empty parking lot, it can just upload the information to the cloud to be shared to other cars which might need an empty parking lot. However, the challenge comes when deciding who will own the data.
Another challenge faced is that there should be an infrastructure put in place to support the data transfers between vehicles on the road which needs government investment. On top of that, if people are not convinced that they need a vehicle-to-vehicle technology, then the technology is not going to worth it.